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Naming Guidelines for a Software Product or Company

Naming a software product or company involves a strategic process to create a brand identity that is memorable, relevant, and aligns with your business goals. Here are step-by-step guidelines to help you name your software product or company: Define Your Brand Identity: Clearly articulate the values, mission, and unique selling propositions of your software product …

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Branding Process

WHO YOU ARE: Defines the character of your brand. Identify your core values, purpose, and vision. Unify your organization through an honest expression of your values, vision and purpose. POSITIONING: Your brand promise – what do you want to be famous for? Your customers, competitors, differentiation and brand touch points. Don’t try to be everything …

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