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Month: November 2021

4 Tips to Improve Your Technical Writing Outcomes

1. Know your audience Written communications are most effective when they are targeted and personal. Build your writing around the needs and interests of the user of your technology product. …

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Categories Technical Writing Tags Documentation

How to write a technical white paper

A technical white paper is a document that describes how a technology or product solves a particular problem. A good white paper is informative and is written to give readers …

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Categories Content Marketing, Technical Writing Tags Documentation
Brandfocal Services
Brandfocal Services
Allen, Texas

Helping clients with their content marketing and technical writing projects.

Technical Writing

Technical writing is the process of researching and writing about specialized topics in a way that is clear to the intended audience. Technical writers work closely with subject matter experts (SMEs) to learn and document products, processes and policies.

Copywriting

Businesses need to reach potential customers and effectively communicate what they can offer them. That’s where copywriting comes in. It is the process of writing persuasive marketing and promotional materials that motivate people to take some form of action.

Content Marketing

Content marketing is a process for creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience – with the objective of driving profitable customer action.

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    • Home 🏠
    • Capabilities
      • Technical Writing
      • Copywriting
      • Content Management
      • Content Marketing
      • Brand Development
      • Search Engine Optimization
    • About
      • Clients
      • Value
    • Blog
    • Contact