Drip marketing is a communication strategy that sends, or “drips,” a pre-written set of messages to customers or prospects over time. These messages often take the form of email marketing, although other media can also be used.

Drip is the perfect solution if you are an eCommerce merchant who wants to convert your visitors into subscribers and customers with intelligent marketing automation. Drip is more than just a typical email marketing service. It allows you have deeper conversations with your customers and send emails at the right time by understanding their purchase intent and behavior.

Drip is also developing a sales and marketing automation platform designed specifically for e-commerce. They call it an ECRM—the ecommerce customer relationship management platform that can be used to keep customers close. Drip software can plug into ecommerce platforms, Facebook ads, payment processors, online course delivery apps, calendars, SMS text senders, landing page builders, middleware etc.

Drip also offers a flexible API with impressive documentation is here to meet that need. Pull in data and push it out again to your other tools wherever needed. With a versatile API on your side, your team can build campaigns that collects and uses key data for better marketing.

Constant Contact

Constant Contact is one of the most popular email marketing services for small businesses. It comes with tons of customizable email templates that help you get a head start.

When you get started, you will be prompted to choose your industry, and your previous experience with email marketing. Based on your selections, Constant Contact gives you customized content and promotion ideas that will help you level up your email marketing.

Constant Contact also offers unmatched support with live chat, emails, and discussion forums. Their library of resources is vast.

Constant Contact gives you full access to their tools for 60 days. After the trial, the subscription starts at $20 per month for up to 500 subscribers. Most email marketing services offer only 14 or 30-day free trials to test the service.

Constant Contact is best suited for smart businesses who are just starting out with their email marketing.