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What is Buyer’s Journey?

Customers today have more access to information than ever before to compare products and services that are being offered in the marketplace. This is true regardless of the industry. Still, by asking the right questions and then delivering the answers during each stage of the buyer’s journey, a business can raise the quality of their …

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What are the key steps of a disaster recovery (DR) plan?

The objective of a disaster recovery (DR) plan is to ensure that an organization can respond to a disaster or other emergency that affects information systems – and minimize the effect on business operations. Below is a sample template to produce a basic disaster recovery plan. The following are the suggested steps as found in the DR template. …

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