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Automation

Keywords: Marketing Automation

May 27, 2017May 27, 2017

Discussed below are some of the terms often used in context of marketing automation: Inbound Marketing: Marketing strategy that brings buyers to you through a combination of SEO and marketing …

Categories Automation, Content Marketing Leave a comment

Branding

A brand is a promise of satisfaction. Branding is the identity or differentiating factor of a product or service. It could be the value, the name, the logo, the design, or a combination of those things that people use to identify what they’re about to buy.

Content Marketing

Content marketing is the marketing and business process for creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience – with the objective of driving profitable customer action.

Content Management

Content management (CM) is the administration of digital content throughout its lifecycle, from creation to modification, permanent storage or deletion. The content involved may be images, video, audio and multimedia as well as text.

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